Email Sequences
Cadences that pause when someone replies.
Multi-step sequences with audience targeting, real engagement KPIs (opens, replies, meetings booked), and a pause-on-reply default. No more apologizing for sending step 3 after a prospect already said yes.
Pause on reply by default
The moment a prospect replies, Pulse halts their cadence automatically. No awkward 'sorry, ignore my last email' apologies.
Audience targeting
Enroll any saved-view segment or audience. ICP audiences, AI-generated audiences, or hand-built filters — all eligible.
Real engagement KPIs
Per-sequence counters for enrolled, opens, replies, and meetings booked. Not vanity metrics — actual revenue signal.
Anatomy
Every region, explained.
Steps array
Ordered steps with wait days, send window, subject, body, and follow-up logic. Edit in a single visual editor.
Audience selector
Pick a filter-defined audience or saved view. AI-generated audiences supported. Re-evaluates on enrollment time.
Pause-on-reply default
Toggle off if you really want to keep sending after a reply — but the default is the polite default.
Per-step KPIs
Open count, click count, reply count, meeting count — per step, per cadence.
Send window + weekend skip
Workflow-engine wait nodes skip weekends and honor send windows out of the box.
Suppression awareness
Bounce, complaint, and unsubscribe suppression list is checked before every send. RFC 8058 one-click unsub included.
Deep dive
Everything that's in the box.
Wait days + send windows
Each step waits N days from the previous. Send windows respect prospect timezones.
Weekend skip
Cadences pause over weekends automatically when configured — no more Saturday morning unsolicited follow-ups.
Suppression list integration
Pulse checks the EmailSuppression list before every send. Bounced, complained, or unsubscribed contacts are skipped.
Reply detection
Inbound emails are matched to outbound sends and the cadence pauses on detected reply — even across threads.
Meeting attribution
Meetings booked within the cadence window are attributed to the sequence for ROI reports.
Per-step KPI counters
Live counters on each step: enrolled, sent, opened, replied, meetings. No third-party analytics needed.
AI-generated audiences
Generate target audiences with a natural-language prompt; the audience filter persists for repeat use.
Template merge tags
Use {{first_name}}, {{company.name}}, {{deal.value}}, and any custom field as merge tags. Live preview.
In the wild
How teams use it.
"Pause-on-reply alone saved us from 40 angry replies a month. Worth it."
Tomás D.
SaaS, 12 reps
"We doubled reply rate when we added the weekend-skip toggle to all our cadences."
Priya K.
B2B SaaS SDR team
"AI-generated audiences let me build a 200-contact ICP cohort in 60 seconds."
Carlos R.
Agency, 8 reps
Pulse vs. The Old Way
A different league.
Keep exploring
Related features.
FAQ
Frequently asked
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